BOSS The Collection

Hugo Boss fragrance is embracing some of it’s rich fashion heritage with a new line of fragrances called BOSS The Collection.

A bit more info…

For over 50 years HUGO BOSS has lead the way in producing some of the world’s most sought-after tailoring for men. The fashion company was pioneering in its use of rich quality fabrics such as Italian wool, silk, cashmere, velvet and cotton and combined them with cutting edge designs for its range of men’s suits. This came at a time when suits were typically made out of rigid and heavy fabrics.

BOSS Fragrances explores the essence of finest fabrics through an exclusive fragrance by introducing the BOSS The Collection; 5 new elite fragrances for men. These rare scents are inspired by the feel, texture, mood and heritage of the luxurious fabrics that are intrinsically woven into their creation.

Each precious bottle is enveloped in a sumptuous pouch made from the same luxurious fabric that has inspired the scent within.

I like the idea of a fashion brand looking to fabric for fragrance inspiration, seems like a no-brainer but very few tend to do it. These fragrances are definitely luxury items and a step-up from the usual Huge Boss fare – each one retails for £110 which puts them in Tom Ford territory.

How do they smell? Hold this space! Here’s the line-up:

• Cotton & Verbena – 50ml, RRP £110
• Silk & Jasmine – 50ml, RRP £110
• Wool & Musk – 50ml, RRP £110
• Velvet & Amber– 50ml, RRP £110
• Cashmere & Patchouli – 50ml, RRP £110

BOSS The Collection fragrances are exclusively available at the following locations worldwide: El Corte Inglés in Madrid, Spain, Harrods in London, UK and KaDeWe in Berlin, Germany.